sen design group business development and education

SEN Boot Camps
Holiday Kitchens Exclusive
Check Back for the Next Scheduled Boot Camp

This 4-day program is presented EXCLUSIVELY to Holiday Kitchen Dealers invited by Holiday Kitchens.  The Boot Camp delivers basic training in kitchen planning, computer-aided design, cabinet qualities, job estimating, management systems, salesmanship, bathroom planning & much more.

Optional Mastery Exam is a springboard to becoming a Certified SEN Design Associate (SENCDA)

Who Should Attend?

  • Entry Level Design Assistants in support of Owners or a Sales Designer Team
  • New Salespeople hired from other industries
  • Installers or Project Managers advancing to become full-time Sales Designers
  • Junior Salespeople (such as Closet Specialists) not yet designing and selling complete kitchens
  • Anyone on a career path to become a full-time Sales Designer

Why Attend This Boot Camp?

  • To learn basic kitchen planning methodologies
  • To learn how to measure rooms accurately
  • To learn the basics of CAD (Autokitchen software program)
  • To gain a thorough understanding of the 5 different Cabinetry Quality Grades and their values
  • To understand how to price jobs accurately
  • To learn proven Management Systems that control and communicate all the details in a project
  • To master the Fundamentals of Professional Selling (based upon Dale Carnegie principles)
  • To successfully get retained on projects in the shortest amount of time
  • To consistently earn HIGHER GROSS PROFIT MARGINS
  • To increase Closing Percentages by 50% OR MORE
  • To learn the basics of planning and selling 5’ x 8’ Bathroom Remodeling Projects
  • To gain an basic knowledge of Plumbing Fixtures & Large Scale, Multi-Head Showers
  • To learn how to design Master Bath Relaxation Suites
  • To learn how to make BIG PROFITS in the Bathroom Business
  • To enhance your professionalism from instructors with over 85 years combined industry experience
  • To earn 26 Continuing Education Credits (CEUs)

Instructors

  • Ken Peterson, CKD, LPBC
    President of SEN Design Group
    (former owner, 4-store CT dealership)
  • Tom Blau
    Vice President/Business Education
    (former owner of successful WI dealership)
  • Ken Evans
    (former successful kitchen dealer)
  • Tim Bates
    Director of Sales, Holiday Kitchens
 


"In general, I think that anytime you get a group of motivated, energetic sales design staff together to learn in a neutral, focused, uninhibited environment, one can’t help but have positive results.

The opportunity SEN is providing for these individuals to learn from industry professionals, without interruption, can be career changing in my opinion. To learn and hear first hand the formula for success, and yes, how to analyze the setbacks and take positive action to correct shortcomings, has extreme value. To learn a systematic approach to sales and design that they can build a career around will have personal and financial rewards for years to come."

Vince Hodshire, President
Holiday Kitchens